For the love of...


January 2017



This project is about the design of research, it sees research as not just information or knowledge of a subject but also an outcome. By researching and present it as a result in a different form, it actively builds empathy for and with the elevator enthusiast and their community.


As design students, we want to understand the passion of the people we seeding for. We visualized our research based on our understanding and consideration from getting to know the elevator community and their journey. In this video, we create an atmosphere by visualizing their experience to help the viewer understand the passion and have empathy for it as well.

                                                   

                                                                     

FOR THE LOVE OF... from YIFAN LIU on Vimeo.                         

Mark